Search Engine Optimization (SEO)
According to WikiPedia.org, Search Engine Optimization (SEO) is “the process of improving the visibility of a website or a web page in search engines via the ‘natural’ or un-paid (‘organic’ or ‘algorithmic’) search results.” Katy Internet Marketing LLC uses the latest technology and practices in our SEO campaigns.
The search engines are constantly changing their algorithms making it imperative to stay current with what works and what doesn’t. We build our SEO campaigns with our client’s goals in mind. We understand that most small businesses have a limited advertising budget making the careful planning of every campaign that much more important.
We focus our Search Engine Optimization campaigns mainly on “buyer keywords” because we understand that search engine rankings don’t pay the bills, customers do. We use Google Analytics to track how visitors interact with our client’s websites and we focus our efforts on optimizing for the keywords that have proven to generate leads or sales.
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